Top 5 Social Apps on Android in Belgium: Q2 2023 Performance

In Q2 2023, the top social apps on Android in Belgium demonstrated diverse performance metrics. Here’s a detailed look at the trends for TikTok, Instagram, Facebook, BeReal. Your friends for real., and X.

TikTok from TikTok Pte. Ltd. saw a robust performance in terms of revenue, peaking at approximately $97K in mid-June. Weekly downloads remained steady, ranging from 9K to 12K, with a peak of 11.6K in the last week of June. The app also maintained high user engagement with weekly active users growing from about 958K at the start of the quarter to over 1M by the end of June.

Instagram from Instagram recorded modest revenue, peaking at $425 in early June. Weekly downloads showed a slight decline over the quarter, starting at 8K and ending at 6.8K. However, the app maintained strong user engagement, with weekly active users increasing from 1.93M to 1.97M by the end of the quarter.

Facebook from Meta Platforms, Inc. experienced a fluctuating revenue pattern, peaking at $2.2K in mid-June. Weekly downloads varied between 5.5K and 6.9K, with the highest downloads observed in the last week of May. The app consistently held a high number of weekly active users, maintaining around 3.1M throughout the quarter.

BeReal. Your friends for real. from BeReal saw a steady number of weekly downloads, ranging from 3.1K to 4.8K. The app's weekly active users remained relatively stable, fluctuating around 138K to 143K throughout the quarter.

X from X Corp. showed variable revenue, with a peak of $1.1K in early April. Weekly downloads ranged from 2.4K to 6K, with a noticeable spike in the first week of May. The app's weekly active users hovered around 450K, ending the quarter with 448K.

The data for this analysis comes from Sensor Tower. For more detailed insights, visit Sensor Tower’s platform.